The term Black Friday started after 2 investors, Jay Gould & James Fisk caused a stock market crash by driving up the prices of gold in 1869.
The disastrous effect of this conspiracy was experienced for months, foreign trade stopped, brokerage firms went bankrupt and the economy suffered
Between 1950s - 60s, the Friday after Thanksgiving was referred to as the Black Friday by factory owners, cops & traffic police
This is because many workers would call in false sick leaves & traffic police & cops had to work extra hours to tackle the holiday crowd
Retailers wanted to rebrand this day as a eventful day to tap into the holiday spirit and promote more shopping
Therefore a deliberate PR effort was made to rename the day as ‘Big Friday’ but it didn’t stick, so Black Friday it was.
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