{"id":38217,"date":"2025-08-12T15:42:21","date_gmt":"2025-08-12T10:12:21","guid":{"rendered":"https:\/\/kuvera.in\/blog\/?p=38217"},"modified":"2025-08-12T16:40:58","modified_gmt":"2025-08-12T11:10:58","slug":"amfis-july-update-81-surge-in-equity-mutual-funds","status":"publish","type":"post","link":"https:\/\/kuvera.in\/blog\/amfis-july-update-81-surge-in-equity-mutual-funds\/","title":{"rendered":"AMFI\u2019s July Update: 81% Surge in Equity Mutual Funds"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u201cMoney never sleeps,\u201d said Gordon Gekko in the 1987 film \u2018Wall Street\u2019. Same goes for India\u2019s mutual fund market. It isn\u2019t just awake, it\u2019s sprinting. July\u2019s numbers from the Association of Mutual Funds in India (AMFI) are here and the equity mutual fund inflows hit a record-breaking \u20b9427.02 billion. This is an 81% surge from June, marking the 53rd consecutive month of gains.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-large wp-image-38221\" src=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.39\u202fPM-1024x601.png\" alt=\"\" width=\"640\" height=\"376\" srcset=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.39\u202fPM-1024x601.png 1024w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.39\u202fPM-300x176.png 300w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.39\u202fPM-768x451.png 768w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.39\u202fPM-150x88.png 150w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.39\u202fPM.png 1536w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">But why?\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><b><img loading=\"lazy\" class=\"alignnone wp-image-37250 size-full\" src=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/sip-01.png\" alt=\"SIP_Kuvera\" width=\"600\" height=\"150\" srcset=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/sip-01.png 600w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/sip-01-300x75.png 300w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/sip-01-150x38.png 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/b><\/h4>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">For one, opportunity met timing. The US-India tariff conflict and slow corporate earnings caused a market dip. Retail investors saw a sale on Dalal Street and SIP inflows kept rising.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Equity SIP Inflows<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">July\u2019s SIP contributions hit an all-time high of \u20b9284.64 billion, up from \u20b980.64 billion in 2019. That\u2019s a 3.5x jump in just six years. The number of active SIP accounts also climbed to 91.1 million, from 86.4 million in June.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-large wp-image-38222\" src=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.55\u202fPM-1024x608.png\" alt=\"\" width=\"640\" height=\"380\" srcset=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.55\u202fPM-1024x608.png 1024w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.55\u202fPM-300x178.png 300w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.55\u202fPM-768x456.png 768w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.55\u202fPM-150x89.png 150w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.15.55\u202fPM.png 1512w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This isn\u2019t just disciplined investing, it\u2019s a pattern.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Nearly 92% of India\u2019s under-30 investors make monthly SIP contributions, which is \u20b91000 per transaction. They may be investing smaller amounts than the over-30 crowd (by 18%), but they\u2019re doing it regularly.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Mid and Small Caps<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-large wp-image-38223\" src=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.16.12\u202fPM-1024x633.png\" alt=\"\" width=\"640\" height=\"396\" srcset=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.16.12\u202fPM-1024x633.png 1024w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.16.12\u202fPM-300x186.png 300w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.16.12\u202fPM-768x475.png 768w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.16.12\u202fPM-150x93.png 150w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-12.16.12\u202fPM.png 1510w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The data clearly shows an appetite for higher-risk and higher-reward plays. As A. Balasubramanian of Aditya Birla Sun Life AMC put it, \u201cThe rise in mid-cap, small-cap, and sectoral fund participation signals a growing appetite for diversified growth.\u201d<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Gen Z<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Nearly 48% of India\u2019s mutual fund investors are between 18 and 30 years old. According to a report by Share.Market on India\u2019s young investors in Mutual Funds on International Youth Day, 95% of Gen Z investors begin their mutual fund journey with equity. Therefore, they are bypassing comparatively low-yield savings in favour of long-term compounding potential.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Another report by AMFI says that 81% of these young investors come from B30 cities. B30 cities are the cities beyond the top Indian cities like Jodhpur, Raipur, Visakhapatnam, Gorakhpur, Mysore, Jamshedpur, Kolhapur and many others. These cities prove that financial literacy and market participation are no longer just limited to the top cities.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Gold and Silver ETFs<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">While equities dominate, alternative assets are quietly spreading their influence as well. Gold ETFs saw inflows of \u20b912.56 billion in July, silver ETFs drew \u20b919.04 billion.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-large wp-image-38220\" src=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-2.50.25\u202fPM-1024x749.png\" alt=\"\" width=\"640\" height=\"468\" srcset=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-2.50.25\u202fPM-1024x749.png 1024w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-2.50.25\u202fPM-300x220.png 300w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-2.50.25\u202fPM-768x562.png 768w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-2.50.25\u202fPM-150x110.png 150w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-at-2.50.25\u202fPM.png 1506w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><b>SEBI on Transaction Charges<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">SEBI has scrapped transaction charges for mutual fund distributors. Asset management companies (AMCs) can no longer charge any fees. Earlier, distributors were eligible for such charges if they brought in a minimum subscription amount of \u20b910,000 as per SEBI. The decision followed public consultations in May 2023 and industry discussions in June 2025. SEBI observed that distributors, being agents of AMCs, are already remunerated through commissions, making additional transaction charges as unnecessary.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><img loading=\"lazy\" class=\"alignnone wp-image-37226 size-large\" src=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/FD-Banner-9.0-01-1024x256.png\" alt=\"FD_Kuvera\" width=\"640\" height=\"160\" srcset=\"https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/FD-Banner-9.0-01-1024x256.png 1024w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/FD-Banner-9.0-01-300x75.png 300w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/FD-Banner-9.0-01-768x192.png 768w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/FD-Banner-9.0-01-1536x384.png 1536w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/FD-Banner-9.0-01-2048x512.png 2048w, https:\/\/kuvera.in\/blog\/wp-content\/uploads\/2025\/05\/FD-Banner-9.0-01-150x38.png 150w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/h4>\n<p>&nbsp;<\/p>\n<h2><b>To Sum It Up<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Despite volatile earnings cycles, international trade tensions, and foreign investor pullouts, which totaled $2 billion in July, investors are still rising in the mutual funds market. The record of \u20b975.36 trillion in the Mutual Fund AUM indicates that retail investors in India have grown more patient and confident.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Interested in how we think about the markets?<\/strong><\/p>\n<p>Read more:\u00a0<a href=\"https:\/\/kuvera.in\/blog\/in-investing-the-simplest-things-are-the-hardest\/\">Zen And The Art Of Investing<\/a><\/p>\n<p><strong>Watch here:\u00a0<\/strong>Investing in Passive Funds<\/p>\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\">\n<div class=\"embed-container\"><iframe src=\"https:\/\/www.youtube.com\/embed\/qR6zzb2MtTg?si=lNSS7dosAelPg04S\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>Start investing through a platform that brings goal planning and investing to your fingertips. Visit\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=R7g03UwJAT8&amp;utm_source=Blog&amp;utm_medium=Weekly+wrap+22nd+July\" target=\"_blank\" rel=\"noopener\">kuvera.in<\/a> to discover Direct Plans of Mutual Funds and <a href=\"https:\/\/kuvera.in\/explore\/fixed-deposit\/c\/all\">Fixed Deposits<\/a>\u00a0and start investing today.<\/p>\n<p>&nbsp;<\/p>\n<p><em>AREVUK Advisory Services Pvt Ltd | SEBI Registration No. INA200005166<\/em><br \/>\n<em>DISCLAIMER: Mutual Fund investments are subject to market risks. Read all scheme related documents carefully. Registration granted by SEBI, membership of BASL (in case of IAs) and certification from NISM in no way guarantee performance of the intermediary or provide any assurance of returns to investors. Investments in securities market are subject to market risks. Read all the related documents carefully before investing. The securities quoted are for illustration only and are not recommendatory.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201cMoney never sleeps,\u201d said Gordon Gekko in the 1987 film \u2018Wall Street\u2019. Same goes for India\u2019s mutual fund market. It isn\u2019t just awake, it\u2019s sprinting. July\u2019s numbers from the Association of Mutual Funds in India (AMFI) are here and the equity mutual fund inflows hit a record-breaking \u20b9427.02 billion. This is an 81% surge from [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/kuvera.in\/blog\/amfis-july-update-81-surge-in-equity-mutual-funds\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":32,"featured_media":38225,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[822],"tags":[959,4153,4154,242,1510,41],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AMFI\u2019s July Update: 81% Surge in Equity Mutual Funds<\/title>\n<meta name=\"description\" content=\"July\u2019s numbers from the Association of Mutual Funds in India (AMFI) are here and the equity mutual fund inflows hit a record-breaking...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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