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Roblox Corporation is a technology company. The Company operates a human co-experience platform or Roblox Platform, where users interact with each other to explore and develop, user-generated and 3D experiences. The Company operates the Roblox Platform as live services that allow users to play and socialize with others for free. Its platform is powered by user-generated content that draws inspiration from gaming, entertainment, social media and even toys.
Upon signing up for Roblox, a user personalizes their Roblox identity, or avatar. Users are then free to immerse themselves in experiences on Roblox and can acquire experience-specific enhancements or avatar items in the Company’s avatar marketplace using the virtual currency (Robux). Any user can be a developer or creator on the Company’s platform using Roblox’s studio of software tools. Users can purchase Robux, as one-time purchases or through monthly subscriptions through mobile payments, credit cards, or prepaid cards. .