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Victoria's Secret & Co. is a specialty retailer of women's intimate and other apparel and beauty products marketed under the Victoria's Secret, PINK, and Adore Me brand names. It offers a range of products across intimate apparel, sleepwear, loungewear, swimwear, and beauty. Victoria's Secret brand offers bras, panties, lingerie, sleepwear, loungewear, sport and swim products across its global retail locations and its online e-commerce channel.
PINK is a lifestyle brand. The brand focuses on a collegiate-oriented customer. PINK brand offers bras, panties, active wear, loungewear, accessories, and swimwear, with bras and apparel representing the two largest categories. PINK is sold across North America and internationally at Victoria's Secret and PINK retail stores and online. Adore Me is a direct-to-consumer lingerie and apparel brand that is focused on serving women of all sizes and budgets. Its Secret Beauty business offers fine fragrance, mists, PINK Beauty products and accessories. .